Today (July 15), the 24th China International Coatings Expo officially opened. Centered on the theme of "Intelligent Manufacturing of New Materials Empowered by Technology", this exhibition draws tens of thousands of coatings‑industry practitioners to Shanghai New International Expo Centre to jointly explore new development paths for green coating application, raw‑material cost reduction and paint‑film quality improvement. Liaoning Xinda Talc presents four types of special‑purpose coating fillers at Booth 2075, Hall E2. The booth saw strong popularity on opening day, attracting numerous coating manufacturers to stop by for exchanges.
Authoritative Industry Leaders, In‑depth Engagement Across the Entire Chemical Industry Chain
Hosted by China National Coatings Industry Association, the expo welcomed Ling Yiqun, President of China Petroleum and Chemical Industry Federation, as a guest of honor at the opening ceremony. Following the ceremony, President Ling Yiqun and Secretary‑General Liu Jie from China National Coatings Industry Association paid a joint visit to the Xinda Talc booth at Booth 2075, Hall E2.
Yu Shikai, General Manager of Xinda Talc, briefed the leaders on the enterprise’s integrated industrial chain with self‑owned mines. He elaborated on SD‑9802AT, the titanium‑dioxide replacement product, as well as four special‑grade talcum powders for industrial paints, interior wall paints and heavy‑duty anti‑corrosion applications. He also illustrated the value of fillers in cutting coating costs, enhancing paint‑film weather resistance and anti‑corrosion performance, and advancing green production.
President Ling Yiqun highly recognized the company’s development focus on new mineral‑based materials. He encouraged the enterprise to pursue continuous innovation leveraging mineral resources, develop more high‑performance powder materials, and drive independent, high‑quality development of China’s domestic coatings industrial chain.
Full‑range Display of Four Powder Products Covering the Coatings Sector
Four customized talc products are fully displayed at the booth, accompanied by powder samples and physical paint‑film panels to intuitively demonstrate the practical application performance of the fillers.
1. SD‑9802AT (Flagship New Cost‑reducing Product)
SD‑9802AT, the flagship new cost‑reducing product featured at the show, delivers a whiteness of up to 98.0%. It can replace 10%‑30% of titanium dioxide in formulations, with gloss and hiding power comparable to pure titanium‑dioxide systems. It cuts raw‑material costs by hundreds of RMB per ton of coating and is widely applicable to architectural, wood‑ware and anti‑corrosion paints.
2. SD‑9040Z for Industrial Steel Structures
It boosts paint‑film impact resistance by 20%, reduces oil absorption by 20%, improves leveling performance by 30%, eliminates paint‑film pitting, and delivers excellent weathering and anti‑aging properties. It is suitable for floor coatings and industrial protective topcoats.
3. SD‑9360Z for Interior Latex Paints
Featuring uniform particle size and outstanding scrub resistance, it enables smooth application free of granular defects with stable batch‑to‑batch performance. It can be flexibly formulated for both interior and exterior architectural paints.
4. SD‑9018 for Marine Heavy‑duty Anti‑corrosion
SD‑9018 for marine heavy‑duty anti‑corrosion strengthens the barrier‑shielding effect of paint films and provides superior salt‑spray and acid‑alkali resistance. It reduces resin dosage and serves as a preferred filler for the protection of offshore equipment and outdoor metal components.
On‑site Technical Team for One‑on‑one Custom Formulation Services
Professional R&D specialists are stationed at the booth throughout the event to provide free technical consultations for coating manufacturers:
1. On‑site calculation of titanium‑dioxide reduction schemes and raw‑material cost savings;
2. Recommend suitable talc grades and optimize addition ratios based on customers’ paint‑film requirements;
3. Free sample delivery together with complete reference formulation data.
For visiting coating manufacturers, staff members deliver targeted briefings on core product parameters and formulation addition schemes, and calculate cost‑reduction potential based on customers’ existing systems. Customized filler‑matching suggestions are offered for diverse segments including industrial anti‑corrosion paints, architectural paints and wood‑ware paints. Many business partners registered on‑site to request free samples and schedule offline technical consultations.
Event Dates: July 15 — July 17
Booth Address: Booth 2075, Hall E2, Shanghai New International Expo Centre
Full‑range samples and complete formulation solutions are available throughout the show.
Partners from the coatings industry are warmly welcome to visit our booth for communication and sample testing!
